Hyundai Motor Unveils Commercialized XCIENT Fuel Cell Tractor and US Hydrogen Mobility Vision
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Hyundai Motor Unveils Commercialized XCIENT Fuel Cell Tractor and US Hydrogen Mobility Vision
Introduces its advanced fuel cell technologies and strategy for fostering a hydrogen ecosystem and achieving carbon neutrality

27(Sat), May, 2023

The XCIENT Fuel Cell tractor and the hydrogen fuel cell system, displayed by Hyundai Motor at the Advanced Clean Transportation (ACT) Expo in Anaheim, California. (Photo: Hyundai Motor)

Hyundai Motor Company premiered its new XCIENT Fuel Cell tractor, the commercialized class 8 6x4 fuel cell electric model, for the North American commercial vehicle (CV) market at the Advanced Clean Transportation (ACT) Expo in Anaheim, California on May 2.

The company exhibited the XCIENT Fuel Cell tractor and the hydrogen fuel cell system at North America’s largest advanced transportation technology and clean fleet event at the Anaheim Convention Center in Anaheim through May 4.
Hyundai envisions an integrated hydrogen ecosystem business to achieve carbon neutrality. 

At Hyundai Motor’s press conference, Ken Ramirez, Executive Vice President and Head of Global Commercial Vehicle and Hydrogen Fuel Cell Business, emphasized the importance of achieving carbon neutrality to realize the company’s vision of ‘Progress for Humanity.’ 

He spoke of the company’s strong commitment to hydrogen mobility and shared an ambition to foster the development of a clean hydrogen ecosystem.

“We firmly believe that hydrogen is one of the most powerful and pragmatic solutions for achieving our vision of ‘Progress for Humanity’ with emission-free mobility as a fundamental pillar for a sustainable society,” said Ramirez. 

“Our hydrogen fuel cell technology has pioneered the industry, with a real-world proven track record of its efficiency and durability. We are leveraging these merits to further transform transportation with hydrogen energy for a broad range of mobility applications, including commercial vehicles, marine vessels and even air mobility,” he said. 

“We now look beyond mobility toward an integrated hydrogen ecosystem, from production of hydrogen to its storage, transport and delivery. Hyundai is uniquely positioned to cover all aspects and deliver a seamless solution across the value chain.”

Also at the press conference, Mark Freymüller, Senior Vice President and Head of Commercial Vehicle Business Innovation at Hyundai Motor, revealed the company’s plan for XCIENT Fuel Cell trucks, underlining the company’s local partnerships to form a solid hydrogen value chain as building blocks toward accelerating the deployment of clean fleets in the U.S. 

“For years, we have been initiating hydrogen value chains in various regions. Together with our partners, we are making hydrogen mobility a viable solution for our customers. We go beyond the truck itself to include areas such as hydrogen refueling and truck maintenance,” said Freymüller. 

“Here in the U.S., we plan to do the same, since each case needs its tailor-made service approach, especially during the transition phase from traditional to hydrogen. We plan to provide the best hydrogen value chain scenario for each and every customer.” 

The company aims to foster partnerships and future businesses to provide fleet operation solutions for hydrogen truck customers and expand the hydrogen value chain in the U.S., using its initial business entry as a bridgehead. 

Hyundai Motor Group Sees Auto Sales in US Post Double-Digit Growth

Hyundai Motor and Kia Motors are expected to rank fourth in the U.S. automobile market by overtaking Stellantis. 

Hyundai Motor Group, now narrowing its monthly sale gap with Toyota, including Lexus, finds it not easy to catch up with the Japanese automaker. Toyota placed second in terms of annual automobile sales last year. 

Figures released by Hyundai Motor Group on May 3 showed that Hyundai Motor, including Genesis, and Kia Motors sold 144,874 units in April, a 15.2 percent year-on-year surge. 

Hyundai Motor sold 76,669 units, including 5,857 Genesis units, a 14.9 percent year-on-year jump, while Kia Motors sold 68,205 units, a 15.5 percent year-on-year surge. 

Hyundai Motor and Kia Motors rose to fifth in the U.S. market in 2021 in 35 years since their market entry to the United States, overtaking Honda. 

Hyundai Motor Group had been running at fourth place for three months from February, overtaking Stellantis. 

The market survey firm MarkLines reported that Hyundai Motor and Kia Motors saw their market share rise 0.9 percentage points to 10.6 percent for the first four months of this year whereas Stellantis saw its market share decline 1.7 percentage points to 10.3 percent. 

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